5 things businesses need to know about chatbots

A lot has been said about chatbots, the hottest new technology, over the past several weeks. However, while this may be the first time you’re hearing the literal term ‘chatbots’, the functionality of a bot has actually been around since the mid-20th Century. And in one form or another they’ve been helping businesses find ways to engage with consumers – sometimes successfully, others – not so much. Before we dive in to exactly how businesses can benefit from this new wave of chatbots – let’s make sure we’re working within a clear and consistent definition. Simply put, a chatbot is an artificial intelligence technology designed to simulate conversations with human users. Chatbots, as we know them today, can take full control of an account or profile on a messenger or…

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