Beard, Marci Bring Marketing, Neuroscience Expertise to Turner Ad Lab Board

Beard, Marci Bring Marketing, Neuroscience Expertise to Turner Ad Lab Board

Randall Beard Randall Beard, President of Nielsen’s Global Innovation Practice, and Dr. Carl Marci, Chief Neuroscientist and EVP of Nielsen Consumer Neuroscience, have been selected by Turner to join the advisory board of Turner Ad Lab.Turner announced the formation of Turner Ad Lab, an alliance between the company and the industry, in January of this year. Turner Ad Lab, which aims to refine the linear TV and digital video ad experience for both consumers and advertisers, and its board of directors have assembled an advisory board with the purpose of providing guidance on the future trajectory of advertising, with its many challenges and opportunities. Carl Marci “In an industry of increased fragmentation and the challenges and opportunities that presents, I am excited to join an advisory board with this esteemed…


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