On cutting-edge voter data, Trump critically behind Clinton
Donald Trump trails Hillary Clinton by months, even years, in using fast-evolving digital campaigning to win over voters, data specialists working with the GOP say. The presumptive Republican presidential nominee has dismissed the science that defines 21st century political campaigns, a tool that President Barack Obama used effectively in winning two terms and the Clinton campaign has worked on for nearly a year. And while it is too early to tell whether the late start signals trouble for Trump, it illustrates the difference between Trump’s proudly outsider campaign and the institutional knowledge within Clinton’s. “She’s been able to prepare a general election campaign since the beginning,” said Alex Lundry, former senior technology adviser to Mitt Romney’s 2012 Republican presidential campaign. “That head start in terms of time is extraordinarily valuable.”…
Link to Full Article: On cutting-edge voter data, Trump critically behind Clinton
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