Schools team up with startups to drive home fitness mantra

Schools team up with startups to drive home fitness mantra

Chennai: Why do sports and co-curricular achievements feature at the bottom of a student’s resume? Why are physical education classes a mere afterthought in a school’s weekly schedule? These are some questions that startups like EduSports, KOOH and Fitkids are attempting to answer.Working closely with hundreds of schools across the country, supplying a qualified PT teacher – whose role is beyond discipline in the school corridors – to providing age appropriate equipment and even using AI and machine learning, these startups are using sports as a vehicle to drive health and fitness with students, teachers and parents. For years, schools have been accused of focussing on the cream of the class, placing emphasis on education rather than all roundedness. Dev Roy, investment banker turned entrepreneur and founder of FitKids intends…


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