What’s Taking So Long for Driverless Cars to Go Mainstream?

When Google launched its self-driving cars project seven years ago, many saw it as an inconceivable moonshot. Today that idea fuels a global arms race for technology and talent, with even the Queen of England anteing up to get the biggest piece of the reported $7 trillion pie.While tech superpowers Uber, Google, Tesla, and Lyft dominate the news cycles, traditional car manufacturers are running expensive Silicon Valley research centers, expanding self-driving fleets, forging partnerships, and plowing billions into acquisitions. Name a major player in either the tech or transportation ecosystem, and they’re probably investing in autonomous, self-driving, technology. This is all for good reason: Autonomous vehicles (AVs) are our future. While significant technical challenges remain unsolved, AV technology is improving rapidly. Soon technological capability won’t be the greatest impediment to adoption; societal friction will be. This friction will delay full autonomy for at least a decade, or however long it takes for the tech community (which hasn’t always been particularly empathetic) to collaborate with policymakers, regulators, insurance providers, and consumer advocates to address the significant social, regulatory, and legal challenges AVs will create. Autonomous vehicles can dramatically reduce vehicular injuries and deaths, but we don’t yet know how people will…

Link to Full Article: What’s Taking So Long for Driverless Cars to Go Mainstream?

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