From the team behind [x]cube LABS comes Upshot.ai, a smart mobile engagement platform
The mobile app space is a hard sector to crack, but can be quite lucrative in the long term. According to reports, in 2014, the iOS app market generated more revenues than Hollywood. Keeping users engaged and generating revenue is a bigger challenge compared to getting users to download an app. Bharath Lingam, Founder of Upshot, says Users are distracted very easily and it takes a lot of intuition and fine tuning to ensure that they are able to discover value in their first minute of using your app. You also need to be able to sustain their attention over many sessions so that your app becomes a habit for them. Having been in the mobile app sector for many years through [x]cube Labs, Bharath saw a market opportunity and…
Link to Full Article: From the team behind [x]cube LABS comes Upshot.ai, a smart mobile engagement platform